Our latest issue of “Marketing Strategies” has just been published. See it for these topics: Is it time for your firm to rebrand? Social Media: Research Shows Current Trends Service Profile of the Month: Personal Coaching Services Read this newsletter
Our latest issue of “Marketing Strategies” has just been published. See it for these topics: How to Get an E-Newsletter Up and Running without Losing Your Mind! 20 Signs That Your Website Needs Updating Service Profile of the Month: Part-Time Director of Marketing Read this newsletter
Our February issue of “Marketing Strategies” has just been published. See it for these topics: SPECIAL ISSUE: Strategic Planning for 2019 Strategic Marketing Plans: Preparing Your Firm for Success Establishing A Marketing Budget Your Firm's Marketing Department - Inside, Outside or Both? READ THIS ISSUE
In 2018, we experienced a year that economically had a turbulent stock market, strong growth in certain industries and geographic regions, and low unemployment. Some firms were wildly successful, while others had disappointing results. Whether your firm had a great year or not, every firm wants even more success in 2019. A key to your success [...]
A budget can be an important tool in tracking marketing efforts to determine their effectiveness. It helps partners/shareholders to understand the crucial role of marketing in the firm’s overall performance. It acts as a gauge to test the firm’s level of commitment to marketing. It also allows the controller/administrator to manage spending on client relations [...]
As you plan for the success of your marketing efforts, the selection of qualified personnel is obviously critical. A marketing department for a small to mid-sized firm can take many shapes. Here are some options: In-House Personnel Some firms can afford to hire an in-house marketing person(s). There are numerous variants of this form, some [...]
The Orange County Bar Association asked Kevin Brown to speak on the topic of "Branding & Marketing Your Law Firm" at the Solo Practitioner/Small Firm section meeting on June 21st. Contact us for the speech Powerpoint. Learn more about these services. If you are interested in Mr. Brown speaking at your organization, please contact us.