Monthly Archives: October 2019

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Article – How to Select a Marketing Consultant

Key Questions for Screening   For years, professional services firms have utilized outside marketing consultants to assist in their marketing efforts.  Many of these consultants have performed exceptionally and added tremendous value to their clients’ marketing efforts.  However, some of these consultants have not performed as well, leaving an unfavorable impression for any future consultants.  [...]

By |2019-10-10T22:57:15+00:00October 10th, 2019|News|0 Comments

How to Select a
Marketing Consultant

Key Questions for Screening   For years, professional services firms have utilized outside marketing consultants to assist in their marketing efforts.  Many of these consultants have performed exceptionally and added tremendous value to their clients’ marketing efforts.  However, some of these consultants have not performed as well, leaving an unfavorable impression for any future consultants.  [...]

By |2019-11-13T18:30:05+00:00October 9th, 2019|Uncategorized|0 Comments

Branding & Positioning

Service Profile of the Month   Do you have trouble setting your firm apart from the crowd?  A key reason for your problems may be Branding and Positioning! Branding is everything your firm does to communicate its brand in the marketplace.  Rebranding is a marketing strategy with specific tools to develop a new, differentiated identity for your [...]

By |2019-11-13T18:29:46+00:00October 8th, 2019|Uncategorized|0 Comments
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